AdvertisingBiggapon360 — 2024

Discover Slots and Add Brands for Advertisement

An advertising marketplace platform for discovering available slots and placing brands across media inventory with clearer planning and booking workflows.

61% faster campaign slot booking

Services

Software Engineering, Web Development, Cloud & DevOps

Technology

React, Laravel, MySQL, Redis, AWS

Digital advertising and media planning environment

Challenge

Advertisers and media owners coordinated inventory through slow, manual processes that made slot discovery and brand placement difficult to scale.

Context

Biggapon360 needed a digital system where brands could find available advertisement slots and media partners could manage inventory with confidence.

Solution

We built a platform for inventory discovery, slot availability, brand placement requests, approvals, and campaign visibility across advertising partners.

Process

  1. 01

    Marketplace mapping

    Modeled inventory types, booking states, and partner roles.

  2. 02

    Booking system

    Implemented discovery, reservation, and confirmation workflows.

  3. 03

    Operational rollout

    Launched with partner onboarding and inventory quality controls.

Architecture

A React frontend with Laravel APIs managing inventory, bookings, brand profiles, and partner operations, supported by Redis for availability-sensitive workflows.

Results

61%Faster slot booking
+28%Inventory utilization
−50%Manual coordination effort

Technology stack

ReactLaravelMySQLRedisAWS

Intelligence in production

Build systems that think with your business.

From AI-powered platforms to durable software—partner with engineers who treat intelligence as infrastructure, not a demo.